When the weather outside is gray and the sun hides behind thick clouds, it's not just our mood that suffers – a glance in the mirror confirms it: the summer glow is gone for good. Pale, dull skin is a winter annoyance for many. But luckily, there's a simple solution for brighter days: self-tanner from ST. TROPEZ.
A tan in winter? Absolutely!
While self-tanners often serve as a complement to a natural complexion in summer, they can work wonders in winter. A hint of tan instantly makes the face appear more awake and healthy – all without UV rays. The effect isn't just visual: most users confirm that they automatically feel more comfortable and confident with lightly tanned skin.
Care plus glow: The perfect combination for dry winter skin
The cold season brings with it particular skin needs. Heated air and low temperatures dry out the skin – which is why choosing the right self-tanner is crucial. Our Grad Tan Lotions not only provide a natural tan, but also hydration for 72 hours – thanks to high-molecular-weight hyaluronic acid. Our facial products, such as the Purity Face Mist , Sunlit Skin , and Glow Drops, are also true skin-pampering treats, nourishing the skin with hyaluronic acid, vitamins C and E.
Here's how to get a winter tan: Application tips
To ensure your tan doesn't look patchy or unnatural, even in winter, preparation is key.
- Don't forget exfoliation: A gentle exfoliation once or twice a week removes dry skin flakes and ensures an even result.
- Moisture is key: Dry areas – such as elbows, knees, hands and feet – should be well moisturized before application to prevent them from tanning too darkly.
- Less is more: In winter, a subtle tan is often sufficient. Our Grad Tan Lotions are particularly recommended here, as the tan can be built up gradually.
Myth: "Self-tanner isn't worth it in winter"
A common misconception. A fresh, subtly tanned complexion revitalizes tired skin and provides a more radiant appearance – all without makeup overload.
Our favorite products for the cold season:
- Luxe Tan Tonic Drops: Simply mix into your usual skincare routine or apply directly (for a deeper tan) – ideal for sensitive skin. This multitasking concentrate, with 100% natural tanning agent, niacinamide, hyaluronic acid, echinacea, and acerola cherry extract (rich in vitamins C and E), helps to plump and protect the skin, smooth fine lines, and even reduce redness.
- Gradual Tan Daily Firming Lotion (available in Watermelon, Light/Medium, and Medium/Dark): This body lotion moisturizes, protects, smooths, firms, and plumps your skin every day. The easy-to-apply lotion gradually builds a sun-kissed glow and locks in moisture for up to 72 hours.
- Purity Bronzing Water Face Mist: This fine, revitalizing spray is rightfully one of the best-selling self-tanning products, as it contains 100% natural DHA and is enriched with mandarin water and lotus flower extract to help prevent skin aging caused by environmental factors. Hyaluronic acid is also included in the fine mist. It plumps the skin and gives it an additional fresh, youthful glow.
Conclusion: Naturally beautiful – without any sun
Self-tanners are no longer just a summer product. Used correctly, they provide a healthy, fresh look even in winter – without the sun, but with plenty of nourishment. So, if you don't want to lose your glow during the darker months, you should reach for a self-tanner. After all, a hint of tan automatically makes you feel fresher and healthier, and that boosts your mood!
